Most of the hot initial public offerings of shares of stocks are for new tech companies. Facebook, Yelp, the list is endless. But there’s a company that’s about to go public that’s been around for a while that still actually makes something: Fender, the legendary manufacturer of guitars.
Seems quaint, doesn’t it? A company founded in the 1940s that produces something tangible, and has far more cultural force than something like Tumblr. Not that there’s anything wrong with owning tech stocks, they’re probably a good buy in many instances. But there’s just something appealing about the idea of a company that physically produces something as cool as a Fender guitar. I don’t play myself, but I do know a lot of guys (and gals) who do, and Fender to them is a pretty potent symbol. I’d rate it a buy, but, then again, I’m neither a financial advisor, or a musician. But owning a share of Fender stock is something that would stand out in anyone’s portfolio.